Wine Recommendations UK
Red, white, rosé, and sparkling — discover wines you'll love based on what you already enjoy.
Find your next favourite wine
Wine exploration can be overwhelming. Tell us a bottle you love and we'll use flavour profiles, region, and grape variety to find three matched alternatives stocked at UK retailers.
Type a wine you enjoy — try 'Whispering Angel' or 'Cloudy Bay Sauvignon Blanc' to see what we can match.
Wine styles we cover
Find alternatives to popular wines
Everything you need to know.
What UK retailers do you search for wine?
Majestic Wine, The Wine Society, Naked Wines, Berry Bros & Rudd, Laithwaites, Waitrose Cellar, and selected independent merchants.
Can you help me find a wine for a specific occasion?
Yes — mention the occasion in your query. 'Something like Whispering Angel but for a dinner party under £25' works perfectly.
Do you cover English sparkling wine?
Yes. Alongside Champagne and Prosecco, we cover the best of English sparkling wine — from Nyetimber to Chapel Down — all available at UK retailers.
What's the Wildcard pick for wine?
The Wildcard goes somewhere unexpected — an unusual region, a lesser-known producer, or a style you probably haven't tried. It always shares the character of what you searched for, but takes you somewhere new.
Get personalised wine recommendations
Name a wine you already love and our AI will find you three genuinely different alternatives — with direct buy links to UK retailers.
Try it free →